Change The Brand Name

From the BBC:

It sounds eerily like the Cold War - and that is no mistake.

The "Long War" is the name Washington is using to rebrand the new world conflict, this time against terrorism.

Now the US military is revealing details of how it is planning to fight this very different type of war.

Don't be fooled by the new packaging, this is the same old war-mongering crap from the US military-industrial complex.